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Course Description:
This course will provide students with an understanding of the
unique challenges of starting and leading creative businesses
in Japan. The focus will be on Japan-based businesses in fashion,
art, music, food, advertising, and design .
Students will understand what is involved in starting and leading
a company in one of these fields. We will examine some of the
ways of doing business in Japan that are unique, such as the barriers
of language and trade, agent arrangements, cultural aspects of
creative businesses, consumer expectations, as well as recent
efforts at pan-Asian alliances and the impact of globalization.
An important part of this course will be individual research
projects to gain a greater understanding of a particular industry
and a career plan that includes elements of starting their own
creative business.
Students will enhance their communication and leadership skills
on group projects with other students
Texts:
- Zen of Creativity: Cultivating Your Artistic Life John Daido
Loori
or A Whole New Mind Daniel Pink
- Library research materials, case studies and reference materials
and materials to be assigned.
Course Guidelines and Assignments
- 1. Attendance/Participation/Lectures:
Regular on-time
attendance and participation in class is required. The lectures
and
presentations will go beyond the book, rather than focusing
on the
book contents.
- 2. Due Dates: All papers must
be typed double-spaced, and
submitted in hard-copy on the due date. No late papers or electronic
submissions are accepted.
- 3. Handouts/Assignments: No
cover sheet is required for
assignments. Put name, student ID, and Faculty on the upper
right hand
corner of all papers.
- 4. Class Schedule Flexibility: The
class schedule may change
due to additional topics of interest to be added and the schedule
of
speakers. Changes will be announced in class.
- 5. Grading Methods
- Exam 20 %
- Reports and Presentations 60%
- Attendance, Participation 20%
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