INNOVATION AND STRATEGY IN GLOBAL BUSINESS SYLLABUS

2007 SPRING SEMESTER COURSE DESCRIPTION
(Click on syllabus for more info.)

This course examines successful innovations in global organizations-including market-changing products, inventive approaches to leadership and work, synergy between technology and product development, and the crafting, implementing and executing of business strategy.

Ideas, customers, leadership, technology, markets, and talent are all part of the mix when companies innovate and craft business strategy--and will be examined in this course.

Students will develop the skills and tools that are critical for inventing and utilizing new business concepts, re-inventing old ones, and making innovation part of their lives.

The course will be conducted as a seminar with lecture-discussions, student group presentations, case studies, video segments, experiential class activities, and research assignments. Evaluation will be based on successful completion of assignments and projects, participation and attendance, and an examination. The lectures and discussions will focus on topics related to the book but will not focus on reviewing the chapter contents.

Students are encouraged to read related materials in The Asian Wall Street Journal, Business Week, and Fast Company and to watch related business television broadcasts.

All assignments must be typed and no late papers are accepted. Unless otherwise noted, submit papers in class. In case of unavoidable absence, please contact another student for assignments and be prepared for the next class.

Graduate students are required to prepare an additional written report on a related book chosen in consultation with the instructor.

Texts:

• Text TBA - available in Keio Co-Op
• Supplementary Reading Materials and Case Studies - Cases and other materials available from HBS Online. (Cost is approximately 1000 yen)

Please click here or on the "syllabus" button to your left to access schedule information, course guidelines and assignments, Additional Assignment Information and for your form to submit for your group Company Strategy Presentation. One per group.